Country’s largest automaker Maruti Suzuki, in its bid to inject life into demand has announced a scheme named ‘Buy Now, Pay Later’ offer. The Maruti Suzuki joined hands with Cholamandalam Investment & Finance Company Limited (CIFCL) for the scheme. The offer is valid for selected models.
The offer is applicable on select models in both Arena as well as Nexa brands under the company.
Maruti announced that customers opting to buy these select models can avail the option of paying EMIs after 60 days of loan disbursement. The auto sector is reeling under huge loss after the lockdown imposed in the country to curb the Corona pandemic.
“The partnership with Cholamandalam Investment & Finance company Limited will boost convenience by offering customized retail financing to the customers,” said Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki. “
The scheme is aimed to offer comfort to buyers who may have faced liquidity crunch during the lockdown.
Maruti Suzuki has 3,086 new car retail outlets across 1,964 cities. With these retail outlets and production units gradually resuming operations after weeks of restrictions, the focus would perhaps be primarily on how to get sales to revive from rock bottom.