Pidilite Industries set to acquire Huntsman Group’s Indian subsidiary

Pidilite Industries

Manufacturers of the popular Fevicol brand of adhesives, Pidilite Industries is set to acquire the US-based Huntsman Group’s Indian subsidiary for Rs 2,100 crore.

Huntsman operates a 100 per cent subsidiary in the country — Huntsman Advanced Materials Solutions — which directly competes with Fevicol, as it manufactures and sells adhesives, sealants and other products under brands such as Araldite, Araldite Karpenter and Araseal in the country.

“The cash consideration excludes customary working capital and other adjustments, subject to certain preconditions being met prior to the closing of the transaction. The agreement was signed last night,” Pidilite Industries said.

The deal also includes the company’s Indian subcontinent business, apart from a trademark licence for the Middle East, Africa and ASEAN countries, the statement added.

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It can be noted that Fevicol is synonymous with adhesives to the millions here. Its other major brands include MSeal, Fevikwik, Fevistik, Roff, Dr.Fixit, Fevicryl, Motomax and Hobby Ideas.

Huntsman had a revenue of around Rs 400 crore in 2019, from its operations here. The Huntsman Group is a leading global producer of differentiated organic chemical products.

Under the deal, Huntsman will receive around 90 per cent of the cash consideration at closing and balance around 10 per cent within 18 months if the business achieves sales revenue in-line with 2019. The transaction is expected to close by next week.