Kanika Tiwari has been named the new Head of Monetisation for Swiggy Instamart. She shared the news of her appointment via her LinkedIn profile, writing, “I’m excited to share that I’ve joined Swiggy – Instamart as Head of Monetisation. Looking forward to this new chapter and contributing to Swiggy’s success.”

Tiwari also thanked her previous organisation, Flipkart, and its leaders, for the opportunity and experiences she gained during her tenure. She was previously posted as the Director of Strategy and Growth for Flipkart Ads. She began her professional journey at Ericsson as an engineer and then interned at Flipkart. She joined Rivigo briefly before returning to Flipkart, where she started as a management trainee for brand ad solutions and held various roles until her departure.

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Skilled in digital marketing, growth strategies, innovation management, and strategic partnerships, Tiwari is bringing more than eight years of experience from Flipkart. She has a PGDM in Marketing from the Management Development Institute, Gurgaon and B.Tech in Electronics and Communication from Jaypee University of Information Technology.

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