Mexico has firmly established itself as a critical hub for customer experience management (CXM) and IT services, attracting global IT giants such as TCS, Infosys, LTIMindtree, HCLTech, and GlobalLogic. These companies have been enhancing their presence in Mexico, recognising the country’s strategic advantages due to its close geographic and cultural ties to the United States and Canada.

In particular, Mexico City and Guadalajara have emerged as key centres for these industries, supported by a large talent pool of professionals proficient in English, Spanish, French, and Portuguese. This linguistic versatility, combined with the annual influx of 1,50,000 skilled graduates from Mexican universities, bolsters Mexico’s capacity in technology service delivery.

The global CXM market, which was valued at $14 billion last year, is forecasted by GlobalData to grow at a compound annual growth rate (CAGR) of 15.2% between 2023 and 2030. This growth trajectory aligns with the increasing demand for IT and customer engagement services in Mexico.

Leading service providers such as Atento, Concentrix+Webhelp, and Teleperformance have a significant and expanding footprint in Mexico, leveraging the country’s robust infrastructure and skilled workforce. According to Everest Group, a US-based IT research advisory, Mexico’s global service talent pool is close to 197,000 full-time equivalents, making it a leading destination for technology service delivery in Latin America. This development is not only a testament to Mexico’s growing role in the global IT and CXM markets but also highlights its potential as a cost-effective and strategic hub for US-based firms.