Britannia names Amit Doshi as new Chief Marketing Officer

Amit Doshi

Britannia Industries (BIL), India’s leading confectionery Company, has appointed of Amit Doshi as it’s new Chief Marketing Officer. His appointment will be effective 17th January 2022. He takes over the position followed by Vinay Subramanyam’s exit who left the Company in December 2021.

Varun Berry, managing director, Britannia Industries said ‘’I am happy to welcome Amit back to the Britannia family. Amit’s cross-sectoral marketing experience will be valuable in taking our innovation mindset to the next level and building consumer delight. I thank Vinay for his invaluable contribution in building purposive brands especially during the difficult times of the last 2 years, and wish him the very best in his endeavors.’’

Amit holds around 17 years of expertise in brand marketing, sales, and customer development. He was earlier appointed as Director, Marketing, Lenovo (India and South Asia). He has also associated with Perfetti Van Melle and Britannia in the past.

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Amit is a seasoned professional with diverse experience around Consumer (B2C), Enterprise, Small & Medium Business (SMB), and Tablet business units at Lenovo and brings a valuable understanding of consumers and markets across product categories.