Xiaomi India has appointed Sandeep Singh Arora as its Chief Business Officer. He will be responsible for the global tech company’s business development, strategic partnerships, and growing the company’s revenue and presence in the market.

Arora brings over three decades of experience with leading consumer brands, having held senior leadership roles at Samsung India, PepsiCo India, Unilever, and Bennett, Coleman & Co. Ltd. His expertise includes product marketing, category management, retail operations, and brand strategy.

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At Samsung India, Arora previously led the online business unit and marketing communications for the Consumer Electronics division. He holds a PGDM in Business Management and Marketing from IIM Ahmedabad.

Sharing his thoughts on joining Xiaomi India, Arora stated that the company’s focus on making technology accessible aligns with his values. He expressed his enthusiasm for contributing to the brand’s journey and delivering products to meet the aspirations of Indian consumers.

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